More options, more design, more performance

Annika Böhm
16 April 2026
approx. 15 min.
one.pages
Progressive Apps
PWA
Tourism
Widget

The big one.pages upgrade is here!

With the new one.pages update, we bring your digital travel companion as a PWA and your website theme widgets to the next level, both technically and visually. A fresh design, new layout options and the latest technical standard make one.pages the perfect edition of your structured data.

An upgrade that is worth it

In an extensive development process, we rethought and specifically improved our existing solution with a focus on modern user experiences, top performance and future-proof technology. The result is the update under the new product name one.pages. A further development that keeps what has proven itself and at the same time opens up new possibilities.

The one.pages are our "core". Essential in daily use. Almost every destination uses them to bring tourist information from the databases to the guest via Progressive Web App, info display or widget. But the previous look and the limited design options left little room for customisation. After all, this pages version has accompanied us for 10 years. Back then it was state of the art, but today it looks outdated. What was considered modern in 2018 now seems static. Dynamics, accessibility and individual design have become new standards.

And that is exactly what changes now: The completely new done.pages now bring a fresh design, more flexibility thanks to modern technology and show that a practical basic solution can also have style. The system sets new standards for how tourist information can be centrally maintained and experienced at every touchpoint in the future.

New approach: holistic, modular, future-proof

The revised one.pages are based on a clear goal: to record information once in the database and use it in any situation. The platform has been redesigned with modular web components and now meets the needs of a modern, cross-platform modular system. Thanks to the modular structure, it is now possible to integrate individual result lists and data records, matching the design, seamlessly on all websites and CMS systems. The colours follow the look of the specific website or tourism partner, without needing a separate setup for each service provider.

Editors can manage all content directly as usual in the Pages Builder in our database one.data and then share it through the Widget Builder with tourism and non-tourism service providers. This system ensures efficient work processes and consistent data quality in the region – two key aspects to meet the growing demands for up-to-date and relevant information. At the same time, it offers more for the eye: images, videos, backgrounds, and improved teaser sliders are integrated directly to create lively visual experiences.

Features that excite guests

Features that excite guests
The new technical backend connects existing features with inspiring design. In the background, PWA technology ensures accessible and high-performance usability. Content can be used on any device without installing an app. This makes guest information available wherever travellers are: in the hotel, on public transport, with leisure partners or in public places.

Innovative progress through AI and data integration

A central part of the redesign is the look into the future. The one.pages were designed so that one.intelligence functions can be integrated step by step. In upcoming development phases, AI-supported search functions, context-based chats, and personalised content suggestions are planned. These features will each build on existing data from one.data and offer guests exactly the information that is relevant to their current situation – from matching event tips to recommended routes.
In addition, existing solutions such as guest cards, booking portals, day planners, and visitor frequency data will be seamlessly integrated.

My Brandenburg 2.0 as a real-life example

How the concept works in practice is shown by Tourismus‑Marketing Brandenburg GmbH (TMB), which coordinates the central data collection and maintenance as a state‑wide interface. More than 500 editors add content about accommodation, events and points of interest to a shared system every day. Thanks to this structure, information can be entered once and then shared on different platforms, websites and digital applications in a scalable, up‑to‑date and brand‑consistent way.

Building on this, the digital “Mein Brandenburg” was already developed in 2018. It provides current travel tips, events and leisure offers on mobile devices, info‑displays or outdoor terminals. Today, twelve regional tourism organisations as well as many tourist information offices and businesses use the system; around 150 individual configurations are active on about 350 displays. With an average of 400,000 sessions per month, the application shows its wide reach and importance for both guests and partners. The follow‑up project “Mein Brandenburg 2.0” uses the new one.pages to further develop the existing structures of the state‑wide content network. The basic platform should not be replaced, but extended with modern design, better performance and current AI functions.

With the redesign of the one.pages, we are creating a technological foundation for the next generation of digital guest information. The platform connects design, data and dialogue in one system and helps spread the carefully collected content. It brings it to where it should be: always where our guests are too.

You are already using our destination.welcome and destination.pages and want the upgrade? Then please get in touch with your contact person or write to sales@destination.one.

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Annika Böhm
With a degree in tourism management under her belt, Annika Böhm has already sat on both sides of the table.
Whether working at the DZT, a DMO or a tourism consultancy, she understands our clients’ needs and wishes. As a project manager, she is committed to supporting her clients and successfully brings web and PWA projects to fruition. With a focus on SEO, she provides expert advice to clients in this area.